Join Cherlynn, Devindra, and special guest Jessica Conditt as they discuss the end of E3, the highlights and low points of the Game Awards, and the latest developments in the tech and entertainment industries. From the demise of E3 to legal battles within the tech world, this episode is packed with insights into the ever-changing landscape of gaming and pop culture.
Billionaire venture capitalist Marc Andreessen believes that individually-led brands promoted by influencers may be the future of consumer products. He argues that in the mass media era, brands relied on TV commercials and lacked personal connections with consumers. However, the rise of social media and influential figures may change the landscape, leading to a shift towards personal relationships between consumers and brands.
Keyword research is a vital aspect of SEO. While global keyword research is common, businesses often overlook the importance of local keyword research. Conducting local keyword research provides a competitive advantage, enhances user experience, improves conversion rates, and builds local authority. This guide presents a step-by-step approach to conducting local keyword research, including listing services, validating keywords, and analyzing competitors. Recommended tools for local keyword research are Ahrefs and Google Keyword Planner. By incorporating local keywords into SEO strategies, businesses can optimize their visibility in specific locations and achieve regional success.
Join an exclusive webinar led by Yelp’s small business expert to learn budget-friendly marketing techniques for connecting with your community, boosting engagement, and driving revenue. Discover the art of localized marketing, strategies to leverage local events, and how to capitalize on nationwide events to crowd-source customers. Don’t miss this opportunity to master localized marketing and elevate your business’s local marketing game!
Social media asset management is essential for maximizing your brand’s online influence. Organize your assets using templates, centralized storage, labels, and DAM software. Benefits include platform integration, flexibility, ensuring external credit, and facilitating collaboration.